Abstract. this article discusses effective technologies for developing the speed and endurance physical qualities of football players. Speed and endurance are crucial in football, directly impacting players’ performance during the game. The article highlights methods for improving speed through plyometric exercises and reaction speed drills, as well as techniques for enhancing endurance with cardio and high-intensity interval training. The importance of individualized training programs and recovery processes is also considered. These technologies can be applied to improve the physical condition of football players